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Perfecting your style - consciously

In the world of fast fashion it can be harder to find sustainable durable and quality clothes. Most of us support companies finacially that we might not necessarily support socially, ethically or philosophically. The goal of sustainable shopping is to reduce our ecological footprint.

Style is something each of us already has, all we need to do is find it.” Diane Von Furstenberg

It is time consuming and overwhelming to research every company you buy from but there are websites that can help you sift through, like

Buy second hand One way to keep stylish and to help lower your footprint is to buy second hand. Ebay has been a favourite for years and with new websites popping up all the time like depop as well as your local charity shops you really are spoilt for choice. Fast fashion is extremely wasteful and the quality is often low. Well made clothes do come with a heftier price tag which is why we often go for the cheaper alternative so buying second hand is the perfect solution.

When searching for second hand items go for classic cuts and timeless pieces, no one will notice your outfit was made in the last decade because they will be too busy having fashion envy to realise.

Shop sustainable fabrics - If you want to buy new rather than preloved then this can be a tricky area because of all the misinformation out there. A good place to start is to learn about synthetic vs natural fabrics. Stay away from synthetics like polyester and buy more recycled fabrics like organic/recycled cotton.

And last of all only buy clothes you really need and love. x



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